Smiling woman chopping fresh vegetables in a sunlit kitchen

Metabolic Reset
to Achieve Your
Ideal Weight

Metabolic Reset
to Achieve Your
Ideal Weight

Learn how to reset your body with the Ideal Protein Protocol

Smiling woman chopping fresh vegetables in a sunlit kitchen

Metabolic Reset
to Achieve Your
Ideal Weight

Learn how to reset your body with the Ideal Protein Protocol

Weight Loss That Cuts Through the Noise.

75+ Food & Supplements

Our food is scientifically designed to work with your body.

Personalized Coaching

Doctor approved and certified by our Scientific Advisory Board.

Accessible Anywhere

Find a coach and start your journey wherever you are, online or in person.

Get Started in Minutes.

See If You Qualify

Take a short health questionnaire to let us know more about yourself.

Meet Your Coach

Get matched with a coach based on your profile and schedule your first consultation.

Design Your Plan

Make a plan in collaboration with your coach, prepare to change your life.

Bi-weekly Deliveries

Select your favorite foods from our 75+ product catalog to be delivered right to your doorstep.

Ideal Protein questionnaire on a phone asking your weight loss goal

It’s Time to Cut Through the Guilt.

It’s Time to Cut Through the Guilt.

It’s Time to Cut Through the Guilt.

We meet you where you are by designing a systematic approach that resets your body's natural balance by leveraging a low carb, protein-forward structured plan.

Too many diets stop at the scale and result in rebounds. We offer end-to-end continuous support after weight loss, covering stabilization and eventually maintenance.

Plate of shredded chicken with salad greens, carrot ribbons, pickled radish and grilled zucchini

When Food Is Medicine.
Weight Loss Is Healthcare.

When Food Is Medicine.
Weight Loss Is Healthcare.

When Food Is Medicine.
Weight Loss Is Healthcare.

Measurable Weight Loss Outcomes

Helps Protect Lean Body Mass

Supports Micronutrient Diversity

Behavioral Support Curbs Weight Regain

Synergizes with Weight Loss Medication

Get Started in Minutes.

See If You Qualify

Take a short health questionnaire to let us know more about yourself.

Meet Your Coach

Get matched with a coach based on your profile and schedule your first consultation.

Design Your Plan

Make a plan in collaboration with your coach, prepare to change your life.

Bi-weekly Deliveries

Select your favorite foods from our 75+ product catalog to be delivered right to your doorstep.

Ideal Protein questionnaire on a phone asking your weight loss goal

Our Protocol Delivers
Where It Matters Most.

Our Protocol Delivers
Where It Matters Most.

24–30%

Average fat mass lost in 16 weeks¹

95–98%

Lean mass preserved over 16 weeks¹

500K+

Clients across the globe

7000+

Certified Ideal Protein coaches

24–30%

Average fat mass lost in 16 weeks¹

95–98%

Lean mass preserved over 16 weeks¹

500K+

Clients across the globe

7000+

Certified Ideal Protein coaches

24–30%

Average fat mass lost in 16 weeks¹

95–98%

Lean mass preserved over 16 weeks¹

500K+

Clients across the globe

7000+

Certified Ideal Protein coaches

Get Started in Minutes.

See If You Qualify

See if you qualify, take a short health questionnaire to let us know more about yourself

Meet Your Coach

Get matched with a coach based on your profile and schedule your first consultation.

Design Your Plan

Make a plan in collaboration with your coach, prepare to change your life.

Bi-weekly Deliveries

Select your favorite foods from our 75+ product catalog to be delivered right to your doorstep

Ideal Protein questionnaire on a laptop asking your weight loss goal

Clinical Trials

View our collection of clinical trials, case studies and peer-reviewed research.

Aspirus Health logo
NorthShore University HealthSystem logo
Avera Cancer Institute logo
Tulane University Celia Scott Weatherhead School of Public Health & Tropical Medicine logo
The University of British Columbia Sport and Exercise Medicine Clinic logo

On Weight Loss Medication?
We’ve Got Your Back.

On Weight Loss Medication?
We’ve Got Your Back.

Ideal Protein provides a structured, protein-first approach that can support individuals at any stage of their GLP-1 treatment—before, during, or after medication use.

Ideal Protein provides a structured, protein-first approach that can support individuals at any stage of their GLP-1 treatment—before, during, or after medication use.

1

Preserve lean muscle during weight loss

In clinical trials, 25–40% of weight lost on GLP-1 medications was lean mass, and up to 40–60% in some studies.²

2

Personalized coaching to build sustainable habits

In one major trial, people regained about two-thirds of the weight they’d lost within a year of stopping their GLP-1.³

3

Support at every stage

Whether you’re starting, continuing or coming off a GLP-1, your coach adapts your plan. Any change to your medication should be made with your prescriber.

Frequently Asked Questions

Frequently Asked Questions

How does the Ideal Protein Protocol work?

What is the cost of Ideal Protein?

Can I be on the Protocol if I’m a vegetarian or vegan?

How is the Ideal Protein Weight Loss Protocol different from other protein diets on the market?

Where can I buy Ideal Protein products?

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  1. 1.

    Douglis FM. Ideal Protein internal data analysis, 2016. Body composition over 16 weeks on the Ideal Protein Protocol. Dr. Douglis was the former Chief Medical Advisor to Ideal Protein. Individual results vary. ↩

  2. 2.

    Neeland IJ, Linge J, Birkenfeld AL. Changes in lean body mass with glucagon-like peptide-1-based therapies and mitigation strategies. Diabetes Obes Metab. 2024. PMID: 38937282. ↩

  3. 3.

    Wilding JPH, et al. Weight regain and cardiometabolic effects after withdrawal of semaglutide: The STEP 1 trial extension. Diabetes Obes Metab. 2022;24(8):1553–1564. doi:10.1111/dom.14725 ↩

Individual results vary. Ideal Protein provides nutrition and coaching support and does not provide medical advice. Talk to your prescriber before making any changes to your medication.